Friday, May 15, 2009

On smart.fm

Very smart business model. Could only happen in JP with the language industry. Kids are let play with the system creating lists but the real game is with the official lists made in collaboration with players on the language market as Alc. They have lists leveraging the kikuyan database of written and audio ready to port away words and sentences.What is the business model? Sell full courses over Nintendo gears. The site is an open lab for model validation, getting feedback and demonstrating the concept. But the real stuff won't be web based, all the more in Japan. No, it will be mobile.

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